When starting my mock ups, I decided to choose a colour scheme which you can see here is black, white and turquoise. The image itself is in black and white with the text in black, white and turquoise. The artist's name is in turquoise to make it stand out more against the black and white.
I choose a black and white image because it implies elegance and sophistication, for a niche market of 16 to 25 year olds which that appeals to. The colours were chosen for the same reason.
For my front cover, I used this image because I want a close up that emphasises a focus on the artist. However, the image I have chosen is looking away from the camera although my image shall be with direct mode of address to create a personal relationship with the address(Uses and Gratifications). I liked the fact that the image is in black and white because it implies sophistication and elegance, which is normally associated with older generations. However, my magazine will be a sophisticated magazine for a younger audience, oppositional to the hegemonic norm. The pull-out quotation creates enigmas( Hermeneutic Codes, Barthes)
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